Chelsea, MA – DiSilva Fruit and its Bright Bounty brand are preparing for an exciting California citrus season, with harvest expected to begin earlier than usual and shipments starting in early November across both conventional and organic programs.
This season’s lineup includes California favorites such as navel oranges, mandarins, lemons, and grapefruit, along with specialty varieties including stem & leaf satsumas, cara cara navels, blood oranges, meyer lemons, and melo gold grapefruit. Growers are reporting excellent fruit quality, strong sizing, vibrant color, and outstanding flavor.
“The California citrus category remains one of the most important winter drivers in the produce department,” said Alden Guptill, Sales Manager at DiSilva Fruit and Bright Bounty. “This year’s crop is shaping up exceptionally well, and we’re excited to offer retailers a program that delivers quality, variety, and dependable supply from the start of the season through the final shipments.”
As the largest citrus distributor in New England, DiSilva Fruit and Bright Bounty help retailers navigate elevated freight costs through scale, strategic grower partnerships, and an established distribution network. The company’s just-in-time replenishment model keeps inventory moving quickly from grove to shelf, helping retailers maintain fresher product, improve inventory turns, and reduce shrink.
Beyond sourcing premium fruit, Bright Bounty supports retailers with flexible packing solutions, including bulk, bagged, pouch, carton, and display-ready formats across both conventional and organic citrus programs. The company also has a proven track record of developing successful private label citrus programs that help retailers strengthen brand identity, differentiate their produce departments, and drive category performance.
“The retail opportunity extends well beyond simply having great fruit,” said Nelly Czajkowski, Sales and Organic Category Manager at DiSilva Fruit and Bright Bounty. “Today’s shoppers expect choice, whether they’re seeking certified organic citrus, a distinctive cara cara navel, or the unique appeal of blood oranges. Our scale allows us to maintain rapid inventory turns and consistent replenishment so retailers can carry the right amount of product at the right time. That means fresher fruit, less shrink, and stronger performance across the category.”
With harvest beginning in late October and shipments launching in early November, DiSilva Fruit and Bright Bounty expect consistent supplies and strong availability throughout the California citrus season.
About Bright Bounty
Bright Bounty connects retailers with premium produce programs through strategic grower partnerships, category expertise, and efficient supply chain execution. Through coordinated sourcing, logistics, flexible packaging, and just-in-time replenishment strategies, Bright Bounty helps retailers improve freshness, reduce shrink, optimize inventory, and capitalize on emerging produce trends.
Media Contact
Nelly Czajkowski
Sales & Organic Category Manager
Bright Bounty / DiSilva Fruit
617-884-9033
nelly@disilvafruit.com
www.brightbounty.com
